Ferdinand Warren. (1899-1981). Attack Attack Attack. Buy War Bonds. 1942. 40 1/4 x 28 1/4. Color photo-offset. [Soldiers in foreground with bayonets and machine guns reach the beach head, while reinforcements arrive on the beach below, air support flies above and a battleship is visible in the distance.] Larger example of image listed above. $400
PHILCO posters:
Artist and publisher unknown. Most likely published in-house by Philco between 1941-1945. 22 x 17 on poster board as issued. Silk screen with some color and tape overlay. Some with spotting and staining as to be expected. Otherwise, very good condition.
Philco Philadelphia Storage Battery Company was a pioneer in early battery, radio and television production. The company began in 1906 making batteries for electric vehicles and ventured into the radio business for home and automobiles. After the war Ford bought the company to make car radios and many other products. During World War II Philco manufactured radios and munitions for the military and helped develop radar and the proximity fuse for artillery shells. These posters were probably posted in the factories to foster morale and to remind and to stress to employees the importance of maintaining the quality of their products. Throughout the history of printing, broadsides and posters supporting a country’s military aims have been made and displayed whenever war broke out. World War II was no exception, and the many bright images printed in the United States in the 1940s illustrate the importance of these psychological icons. These dramatic posters, issued by Philco, are excellent examples of the genre.
- “Maintain Philco Quality.” [The bridge and three guns of a battleship with an example of a Philco radio pasted onto poster]. Minor spots at bottom of image. $450
- “Keep 'Em Rolling with Philco Quality.” [Sherman tank in a landscape with an example of a Philco radio in foreground]. Spots in bottom of image. $375
- “Mistakes Cost More than Dough. Maintain Philco Quality.” [image of a dead soldier with an example of a Philco radio in foreground]. $375
- “Stop Him with Philco Quality.” [image of a Japanese soldier aiming a rifle]. Small losses of printed surface along left edge. $400
- “Sink ‘Em with Philco Quality.” [image of a Nazi sub sinking with an example of a Philco radio in foreground]. Scattered spots. $375
- “Give Them Hell with a Shell. Maintain Philco Quality.” [image of a long line of artillery shells]. Water stain upper left hand corner with spots at bottom. $450
- “Maintain Philco Quality in the Air.” [image of a pilot on a bomb run over Japan with an example of a Philco radio in foreground]. Water stain upper left corner; scattered spots in image. $450
- “Hit ‘Em with Philco Quality.” [image of a PT boat destroying an enemy ship with an example of a Philco radio in foreground] Water stain upper left corner; spots along bottom edge. $375
- “On the Home Stretch. Maintain Philco Quality.” [image of an arrow that indicates the various islands taken from the Japanese ending at the island of Japan] A shadow of where an image of a proximity fuse was once pasted. $350
- “Philco Quality.” [image of an airman carrying a Philco radio to a B-29 named Toyko Limited]. Production Illustration. Industrial Engineering Dept. $425
- “Philco’s Participation in the 7th War Loan Drive will be during the first two weeks in May. Your purchase of bonds through payroll deduction from April 9th through July 7th will be applied toward our quota of…… $500,000.” [with image of famous flag raising scene on Iwo Jima]. $400
Unattributed
- "NOW! The British Army must have AMBULANCES to replace those lost in Flanders. Contribute today to the British-American Ambulance Corps." No date. 22 1/4 x 17 3/4. Backed with linen. Wear at corners. [Ambulance speeding away from combat area] $175
- "Just be sure you put at least 10% of it in WAR BONDS!" Top That 10%! 1942. 28 x 22. Color offset. WSS #694. [Blonde woman in pink reaching into a pair of man's trousers, while the man, lying in bed with one eye open, insists that she put 10% into War Bonds]. $200
- Buy War Bonds- Make your own Declaration of War. 1942. 27 3/4 x 22. [Drawing of U.S. combat soldier and facsimile of the Declaration of War]. $150
- Official U.S. Treasury Department of War Bond Score Chart. To Employees of __________
Lets Hit the Bull's Eye! Shoot Straight with our Boys. Buy U.S. War Bonds. 1942. Color-offset. 29 1/2 x 39 1/2. With chart to track number of employees enrolled in plan. [Cartoon of an artillery piece firing shell towards a bulls-eye with an arrow in center which reads "Everybody, Every Payday"; in blue and red]. $75
- "'Every man woman and child is a partner' -- President Roosevelt. In 1942 60,000 planes 45,000 tanks 20,000 A.A. guns 8,000,000 tons of ships." WPB. 1942. 28 x 40. [Civilians walking, as to work at production jobs] $125
- "You Too Can Fight… by Giving. United War Chest January 24 February 10." No date. 20 1/4 x 13. [US combat soldier] $95
- "You Too Can Fight… by Giving. United War Chest January 24 February 10." No date. 20 1/4 x 13
[Civilian digging into his pocket for money] $75
- "What will the USO do for Boys in the Service?" No date. 19 x 10 3/4. Philadelphia: Corn Exchange National Bank & Trust Co. With old folds. Backed with linen. $60
- "Whistle the Tune of It; Use it as a Greeting; Tap it out in Code; Wear it on your Coat; Put it in your Window. Join this Crusade for Freedom! V is for Victory! Bundles for Britain." No date. 8 1/4 x 5 1/4. Backed with linen. $20
- We Have Just Begun to Fight. 1943. 39 3/4 x 28 1/4. OWI #62. Black and white photo-offset. [Stirring image of a U.S. combat soldier urging comrades forward with a list of battles fought in South Pacific and North Africa]. $300
- For Health... Eat Some Food From Each Group... Everyday! In Addition to the Basic 7... Eat Any Other Foods You Want. Issued by the U.S. Department of Agriculture. 1943. 28 x 22. [Pie chart describing & illustrating the seven basic food groups; in blue, red, yellow, green and orange.]. $40
- Warning Aliens. 21 x 16. Issued by Army Service Forces. Office of the Provost marshal General. in red, black blue. [Warning to Aliens who give mis-information for employment in defense industry]. $25
- Postmark U.S.A. Somewhere 'out there' a boy communes with his Dad. And let's write our boys...Every day! A Short Subject Produced by Paramount Pictures Inc. Educational Film Division in Cooperation with the National Association of Manufacturers. 40 3/4 x 27. [Photograph of a U.S. airman reading his son's letter with a photo montage of family and friends above; in red]. $75
- A Word of Thanks . . . American Red Cross. 28 x 22. Printed in black and red. $30
- Could this be you?: Don't travel--unless your trip helps win the war. 1945. 28 x 22. b&w and blue. [Four cartoon images show wealthy travelers with luggage, citing various excuses for trips, including business/golf excursions, and visiting children.] $100
- Symbol of Life. The caduceus, worn by the Army nurse, symbolizes life for our wounded… U.S. Army Nurse Corps. Color photo. 28 x 21. [photograph of a nurse and wounded soldier.] $125
- For their future. Buy War Bonds. 1943. 28 x 22. Color. [Mother holding child with a toy black lamb in foreground. A picture frame is drawn around the image with a brass plaque at the bottom and the words of the last sentence of the title inscribed on it.] $125
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